HitPath Affiliate Marketing Tracking Software

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Here is an overview list of the HitPath features set. For a full comprehensive list of features please sign-up for a demo to receive a one-on-one tour.

General Features Open

Affiliate Features Open

Overrides
Set your affiliates to a different payout per campaign and per subid either individually, for some, or for all. Retroactive overrides are also available.
Affiliate notices and newsletters
Send to individual, some or all affiliates html-based notices through the HitPath system AND get them delivered! Create as many templates as you want: New Campaigns, Campaign Suspension, Payout Increases, etc.... Add the content you need, schedule, test and send them out!
Sub ID Blocks
Why having to cancel an entire affiliate account when only some traffic is undesirable? Block certain sub ID values if that traffic converts poorly. Better quality assurance for your advertiser means a better relationship!
Media library management
Use our proprietary Creative Content Packager™ to push creatives to affiliates, and see when they have downloaded creatives from their affiliate account. Affiliates will find our Creative Package Navigator™ useful to find and work with all the media content they just downloaded.
Bonuses
Bonus a one-time amount to your affiliates for any campaign without affecting the EPC or conversions.
Terminate affiliates
Stop all traffic from a bad affiliate and disable their access to the affiliate interface in one click.
Access Logs
See how many times affiliates access their account or download suppression data. Track IP addresses, time and date stamps for better fraud tracking.
Affiliate application fraud protection
Form feed prevention, CAPTCHA and risk score assessment for your protection. HitPath Network Reputation available on each application. Use the power of other HitPath network to help you fight fraudulent applications.
Automated IRS W9 and W8 Form Creation
For every affiliate application, the proper IRS document is automatically generated by the system and presented in PDF format upon completion of the application process.
Moderated affiliate account information
For added fraud protection, affiliates have to submit changes to their account but before they take effect you have to review and approve them. When approve/denied automated emails are sent to affiliates automatically.
View and export stats
Allow affiliates to produce, store and archive detailed clicks and sales reports under their account which can be downloaded anytime.
Network news page
Content Management System allows you to maintain content displayed on the affiliate interface.
Landing page preview
Encourage your affiliates to request approval to market a campaign through this feature. With one click, it allows them to preview the landing page for a campaign regardless of campaign geo-targetting settings.
Full suppression data management
This complete suppression package is included in your HitPath license! no need to pay for a another solution, do it all from your HitPath Admin console. Your affiliates are likely to be more compliant with this easy to use suppression download option. Affiliate can download full or incremental files. plain text of MD5 encrypted for even greater protection.
API reporting for greater and faster access to stats
Advanced affiliates can use the robust reporting API to automatically download report data without login to the affiliate interface.
Adding New Affiliate Accounts from the admin portal
When adding new affiliates from the admin portal, there is an option to "Require Terms." Selecting "Yes" forces the affiliate to agree to the network terms before they're allowed to access any content. It's a one time agreement on the initial login and the Network admin can use the "Login As" link freely without being presented with the terms screen.

Campaign Management Open

Flexible Campaign Types
Set campaign types and visibility to expose campaigns to affiliates automatically, privately, on request or set them to "setup" until your are done testing then turn them to active.
Flexible Campaign Status
Pause, Cancel or Expire campaigns and handle legacy traffic any way you want.
Flexible Campaign Categories
Create unlimited categories to organize the affiliate interface. Create custom categories for the admin only. Let your affiliate create their own list of favorite campaigns.
Campaign Groups
Group campaigns and use these groups to filter reports. Allow advertisers to login to the advertiser interface and see the performance of their campaigns within your network.
Traffic Geo-Targetting
Choose which regions or countries of the world should be able to send traffic to an offer and redirect traffic from outside your chosen zone to an alternate campaign.
Real-time Cookie Detection
For PPC campaigns, automatically detect if the user has cookies turned on or not and handle the traffic accordingly.
UnsubPath™ Suppression Data Managment
Use the HitPath™ proprietary suppression handling UnsubPath™ to handle all your suppression data handling needs! Why pay another third party provider when this is included in your license?
Passthrough Fields and Templates
Dynamically remap variable names before traffic is passed onto the advertiser? Added flexibility on form field pre-population.
Multiple Currencies
Create campaigns using multiple currencies in order to let affiliates track their ROI in their currency.
Pause, Cancel or Expire Campaign
Pause, Cancel or Expire seasonal campaigns and redirect traffic to other campaigns automatically.
Campaign Categories
Create unlimited categories for your campaigns and share these categories on the affiliate interface OR keep them as internal only campaigns. Affiliates can also set their own list of favorite campaigns.

Creative Management Open

Reporting

Tools

Other

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